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Justin Harrison is an entrepreneur, founder, and CEO of YOV, Inc. (You, Only Virtual)—a company specializing in posthumous digital communications. In 2019, he found himself staring down death on two fronts: his own, from a near fatal motorcycle accident, as well as his mother’s stage-4 cancer diagnosis. He was terrified of losing his mother and wanted something that could preserve the essence of their relationship. So he embarked on a process of recreating his mother's persona in an AI chatbot. We explore how that works and what it's like for him.

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